PROTECTING THE BOXER

FEATURES.

FIT: BOXY, OVERSIZED. DROP SHOULDER. FITTED, RIB NECKLINE.

WEIGHT: 310GSM [HEAVYWEIGHT]

FABRIC: 100% ORGANIC COTTON.

LABELS: OUR SIZE & CARE LABELS ARE BIO-DEGRADABLE. OUR SWING TAGS ARE MADE FROM BAMBOO.

THREAD: 100% ORGANIC 4 WAY STRETCH COTTON.

DYE: WE DON'T USE HARMFUL DYE.

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WHY?

THE MOST DANGEROUS SPORT IN THE WORLD OFFERS:
NO GUARANTEED HEALTHCARE.
NO INSURANCE.
NO PAY-OUTS FOR FAMILIES IF THEIR LIVED ONE DIES IN THE RING.

JUST BLOOD, BRAINS & BROKEN BODIES,
SOLD AS ENTERTAINMENT.

DOG FIGHTING WAS BANNED IN THE UK IN 1835.
YET TWO HUMAN BEINGS CAN STILL LEGALLY BEAT EACH OTHER UNCONSCIOUS LIVE ON PAY-PER-VIEW.

HOW DID WE GET HERE?

GOVERNING BODIES. PROMOTERS. BROADCASTERS.
THEY MAKE MILLIONS.
BUT WHEN THE LIGHTS GO OUT AND THE DAMAGE REMAINS; WHO PAYS THE PRICE?

THE FIGHTER.

BOXING CAN BE GREAT.
IT CAN TEACH DISCIPLINE. RESPECT. STRUCTURE. PURPOSE.

BUT NOT LIKE THIS.

WE BELIEVE:
CHILDREN SHOULD NOT BE PUNCHED IN THE HEAD BEFORE THEY ARE OLD ENOUGH TO VOTE, DRIVE, DRINK OR CONSENT.

EXTREME WEIGHT CUTTING THAT DRAINS VITAL, PROTECTIVE FLUID FROM THE BRAIN BEFORE A FIGHT - SHOULD BE BANNED.

FIGHTERS DESERVE FREE BRAIN SCANS.
SPECIALIST MEDICAL ADVICE.
REAL, STRUCTURED RECOVERY & SUPPORT PLANS.

WHEN THE CAREER ENDS, THE CARE SHOULD NOT.
BROKEN EYE SOCKETS. DAMAGED HANDS. SCARRED ORGANS. BRAIN DAMAGE & CTE.
THEY DESERVE MORE.

THESE ARE FATHERS. SONS. BROTHERS.
MODERN-DAY GLADIATORS RISKING THEIR LIVES, JUST TO FEED THEIR FAMILIES.   AND WE CALL IT ENTERTAINMENT.

THESE WARRIORS GIVE US EVERYTHING.

IT’S TIME WE GAVE SOMETHING BACK. 

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HOW IS IT SUSTAINABLE?

OUR GARMENTS ARE MADE ENTIRELY FROM 100% ORGANIC COTTON.

ALL FABRIC IS SHIPPED FROM OUR MILLS TO OUR FACTORY, VIA ELECTRIC VEHICLES.

CAREFUL PRACTICES ENSURE EVERY STEP IS TAKEN TO MAINTAIN OUR CARBON NEUTRAL GOAL.

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PROFITS FROM THIS T-SHIRT GO TOWARD:

• SUPPORTING WHISTLEBLOWERS AND PROTECTING THOSE BRAVE ENOUGH TO SPEAK OUT [IN ANY SPORT].

• MAKING FILMS TO EDUCATE THE PUBLIC ON ISSUES PREVIOUSLY HIDDEN BY POWERFUL ORGANISATIONS; SHINING A LIGHT ON TOPICS LONG LEFT UNSPOKEN.

• CHALLENGING INSTITUTIONS TO CHANGE, TO DO MORE & TO CREATE NEW SYSTEMS THAT SAFEGUARD AND PROTECT THOSE WHO NEED IT MOST.

• HIRING LAWYERS WHERE NECESSARY AND PETITIONING MPS TO DRIVE LAW REFORM.

• ENSURING REAL, MEASURABLE CHANGE IS MADE BEFORE WE MOVE ON TO FIGHT THE NEXT INJUSTICE IN ANOTHER SPORT.